Project Description

Van Amerongen Aus-NZ Branding & Localisation 

The Brief

Van Amerongen is an international company that specialises in CA technology for fruit and vegetable storage. The business requested business and marketing strategy consultation for their entry into the Australian market.

CA Tech Group & Van Amerongen CA technology grouped logo

The Solution

Promark Business Developments liaised directly with the international Marketing Department of Van Amerongen via video conference and face-to-face meetings. Consultation was provided throughout the internationalisation project including review of language used through various materials, recommended customer communication strategies and local ongoing marketing programs for client acquisition.

During the course of the project, the following was provided:

  • Business strategy consultation
  • Corporate stationery including business cards, letterhead, email signatures and other business templates
  • Preparation and deployment of customer communications to both Australian and New Zealand contacts
  • Established email marketing software for ongoing communication needs
  • Secure various domains across both .COM.AU and .CO.NZ domains
  • Preparation of temporary landing page utilising the WordPress CMS.

Skills Needed

  • Business Strategy

  • Branding

  • Graphic Design

  • Email Marketing

  • WordPress Website Design

Van Amerongen Aus Website Concept